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Campaign Tracking
Read more about how to measure your campaigns performance and report conversions to enable optimization and automation.
How do I track conversions?
You may find your tracking code after you log in to your client interface, under the Profile page. In order to track conversions on EZmob reports you will need to implement our postback URL: After you implement the postback URL on your side, you need to add the {conversion} macro on you tracking link in order to receive
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How to track campaigns with Google Analytics?
Google Analytics is a web analytics service offered by Google. Use Google Analytics to track different website activity (session duration, pages per session, etc) track and get reports on website traffic; optimize traffic according to Google Analytics data. Google Analytics settings can be found under tab TQ & Analytics: How to S
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How to setup conversion tracking with AppsFlyer
If you are tracking your conversions and analytics with AppsFlyer, then setting up will be easy and quick. On your AppsFlyer account, choose EZmob from the network list. Create attribution link for your campaign, should be somehting like this: https://app.appsflyer.com/{app_id}?pid=ezmob_int&af_siteid={source}&af_c_id={campaign}&af_ad_id={banner}&clickid={conversion}&af_sub1={ADVID} Change the {ADVID} in the link with your Advertisers account ID on EZmob which can be seen in the pixe
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What tracking tokens are available (XML) ?
These tokens are relevant for XML campaigns, meaning Popunder, Push and In-Page Push. {conversion} Conversion tracking {pubfeed}
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Tokens for Display Campaigns (Banner, Native)
There tracking tokens can be added to tag and image based campaigns. Looking for tokens for Push and Pop campaigns? read here {pub_id} - Publisher id {subid} - Publisher subid {zone} - Publisher zone id {source} - Traffic source macro, set as site_{site_id} or app_{app_id} {request_id} - Id of the request that originated the response. Can be used for display ads conversion tracking {campaign} - Campaign id {offer} - Offer i
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How to integrate with Bemob Tracking?
Check out this detailed overview on how to integrate your EZmob advertiser account with Bemob’s tracking platform. https://docs.bemob.com/en/ezmob Related articles Advertiser Reports Guide Optimization Guide for Advertisers [What are the min. campaign limits (daily, budget,bids)?](/en/article/what-are-the-min-campaign-limits-daily-budgetbids-1082op
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